Importance of SEO

 

The majority of users are more likely to choose one of the top 5 suggestions in the search engine results page (SERPS) so to take advantage of this and gain visitors to your web site or customers to your on-line store you need to rank as high as possible. 

Increase users trust - presence in the top positions for the keywords the user is searching, increases the web site’s trust. 

SEO is also good for the social promotion of your web site. People who find your web site by searching Google or Bing are more likely to promote it on Facebook, Twitter & other social media channels. 

SEO is also important for the smooth running of a big web site. If two web sites are selling the same thing, the search engine optimized web site is more likely to have more customers and make more sales.